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Rihanna Doesn’t Take Domestic Abuse Jokes Lightly
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After Rihanna shared an Instagram post this past March denouncing an ad that appeared on Snapchat that used her image to make light of domestic violence (of which she is a survivor) Snap, Inc lost $800 million in value.
While the singer and entrepreneur may use her voice for good, she also knows how to listen. When she heard that there was a large population that felt under-served by the fashion and beauty industries, Rihanna got to work and responded with her successful makeup line, Fenty Beauty, and lingerie line, Savage x Fenty. To no surprise, both were instant hits. That might have something to do with her savvy use of social media to market them.
The next YouTubers prove that sometimes bad behavior is rewarded.